When we launched our statewide campaign for afterschool programs, Celebrate Afterschool! Outdoors in the Garden State
First, hosted a launch at our Annual Statewide Afterschool Conference in November . we partnered with NJDEP, Gov Commission on Environmental Education, the Sec. of State's office and the Association of NJ Environmental Educators. At this Annual conference 1/3 of the workshops were provided by our partners.
We provided training all year with strong outdoors and nature based activities ! Also connecting programs directly with nature based organizations in their communities.
Third: An Activity Guide was developed with simple activities see: http://www.njsacc.org/pdfs/activities-color.pdf
This Activity Guide also was presented in workshops -and walk thru via conference call.
Then an Event Guide was developed and we actually had amazing press. Including TV coverage in Philadelphia, PA.
Check out this link to our Tool KIt: http://www.njsacc.org/pdfs/events-color.pdf
I think an important piece was the hosted web/conference calls where programs were walked thru the Event Kit and they were given feed back on their launch events!
Our PSA is show statewide, and in NYC and Philadelphia.
We are keeping the campaign going ...slow to grow! But all new gardens are , here in the Garden State!